One thing is certain - if you want your business to gain any level of success this year you have to come up with ways to differentiate yourself from your competitors

And this is why Sean Kaye of casualmarketer.com is included in the BookPals Business Sanity Christmas Classic series because Sean provides great insight into the pros and cons of long versus short form copy to attract more potential clients to your products and services.

Sean is inside BookPals Business Xlerator - come in and see if he can help you supercharge your marketing efforts.

Kris Prochaska of krisprochaska.com returns to BookPals Business Sanity to discuss how you can be doing your business an injustice by not being true to your inner self and embracing your Natural Genius Factor.

Alison Lukin of AlisonLukin.com and MarketLikeARockStar.com explains the power of exceptional copy to help drive your business to greater success.

In this update we introduce you to the Tell Us About You and Your Business section of the BookPals Business XLerator community and how this section can help you drive your business to greater levels of success.

Karen Lynn Maher of LegacyOneAuthors.com shows you how to turn all that knowledge that you've gained over the years into a revenue generating stream in the form of a book, manuscript, or instruction manual.